Elyse Kamibayashi

Writing & Speaking

Lessons learned from a week of "no."

Why writing is a powerful tool for creating brands, not just talking about them.

Why brand marketing may help brands win the subscription wars.

Or: "How to come up with 649 names you won't use"

Once you have a handful of names that you like, how do you decide which one is the one?

Your mission, vision, and values statements require more than a section of your About page.

Voice and tone: what it is, why it's important, and how we can help you create one.

How to write branded emails without making everyone unsubscribe.